I've been doing a few portfolios for contractors lately. This specific one wanted a very unique, personalized, high-end portfolio - so I suggested custom debossing. We had the ability to do a few test impressions before going at it for the final and it helped work out the 'nuances' of my westie/baker press.
This job proved the usefulness of our dear friend - Crane lettra - as you can see from the chase.
And, sometimes clients want to come in and see the action for themselves, which we encourage.. and they usually end up helping us out on the press floor!
Pictures (click to enlarge):
Wednesday, November 25, 2009